Experienced, Innovative, Dedicated Leadership
Our Leadership Team
Veridian Healthcare’s leadership team brings decades of experience across healthcare product development, global sourcing, importing, and distribution. With deep expertise in private label solutions, retail and e-commerce distribution, and remote patient monitoring (RPM), our executives play a critical role in delivering end-to-end healthcare solutions for providers, retailers, and partners nationwide.
Driven by a customer-centric approach, Veridian’s leadership is focused on operational excellence, product quality, and innovation. From regulatory clearance and product design to supply chain management and connected care technologies, our team is committed to meeting the evolving needs of today’s healthcare and retail markets.
Executive Team
Robert Friedberg
Chief Executive Officer
Experienced healthcare executive across a large array of healthcare provider platforms and systems.
Steven Bisulca
President
Serial entrepreneur with 30+ years experience in developing, sourcing and distributing within the wholesale markets.
Rick Shutter
Chief Financial Officer
Highly experienced CPA with exceptionally strong financial and operational acumen.
John Aldridge
Chief Digital Officer
Serial entrepreneur within the digital health and RPM spaces with superb insights and guidance for healthcare providers and systems.
Thomas Zeindler
Chief Information Officer
Experienced, tech savvy entrepreneur with the insight and drive to find and implement solutions for complex processes. 10+ years experience with Connected Products.
Russ Ringstrand
Senior Vice President, Sales
Highly knowledgeable and successful sales executive targeting large retailer customers and distributors.
Management Team
jon holmberG
Senior Vice President Supply Chain &
Warehouse Operations
Johnathon McCarthy
Vice President, e-Commerce
John Winegardner
General Manager
drew kapinos
Vice President, Supply Chain
Carrie Booton
Creative Director
Patty Harrison
Director of Brand Marketing
Matt Kapinos
Operations Director

